• Thursday, December 13, 2007

Event Recap

PowerPoint Slides
Maria Burud's Presentation - New Products and New Markets
Bob Christian's Presentation - Acquisitions
Loida Rosario's Presenation - Market Growth and Innovation
Jeff Temple's Presentation - Entrepreneur's Perspective

Access the Growth Options video online at iTunes U:
- First, open iTunes and navigate to the iTunes store.
- Click on the iTunes U link on the left.
- Select DePaul under the list of universities. The Coleman Entrepreneurship Center is listed under the DePaul Community section, where you can find available videos from past events.

Event Overview/Description
Are you being challenged to identify ways to grow your company? You are not alone. In the 2007 Entrepreneur Magazine and PriceWaterhouseCoopers "Entrepreneurial Challenges Survey", entrepreneurs indicated the following issues as critical to their business' success:

- Developing new products and services: 32%
- Expanding to new markets inside the US: 26%
- Acquiring another company: 12%

Which of these would be the best way to GROW your business? At this seminar, we will explore these strategies in more depth. Experts will present and discuss the benefits and drawbacks of each strategy, and provide guidance on what will work best for your company.

Speakers

Maria Burud

Maria is President of Zanon Group, a sales and marketing training and consulting firm, and has over 20 years of experience predominantly dedicated to sales and marketing. Prior to Zanon, she ran Worldwide Sales at Placeware, Inc., a privately held Silicon Valley start-up acquired by Microsoft in 2003. She also held several positions at Infinium Software where she participated in managing the company’s significant revenue and growth. Maria earned her bachelor’s degree from Loyola University of Chicago.

Bob Christian

Bob is Principal of October Family Holdings, LLC., where he is responsible for the identification, acquisition, development, and operation of real estate and other business ventures in North America. Prior to October Family Holdings, LLC, he served as Director for the Mid-South Zone for Coca-Cola Food Services in Memphis, and held Marketing and Operations positions with Ameritech/SBC and the Quaker Oats Company. Bob received his bachelor’s degree from Purdue University and his MBA from the University of Notre Dame.

Loida Rosario

Loida serves on the faculty at DePaul University’s Kellstadt Graduate School of Business and consults to senior business managers in the areas of strategic planning, marketing, multicultural marketing and new product development. She has over 15 years of experience in the consumer goods, insurance, retail, and information technology industries, and formerly directed product management and marketing functions at Colgate-Palmolive and AT&T. Loida earned her master’s degree from the University of Illinois.

Jeff Temple

Jeff is a partner and co-founder of The ProAction Group where he directs the firm’s strategy and business development activities, and manages select private equity and corporate client relationships. Prior to forming The ProAction Group, Jeff worked in consulting, helping middle market companies implement profit improvement projects, and has also been involved in starting and acquiring several businesses. Jeff earned his bachelor’s degree from the University of Illinois.

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